The Cola Conquest DVD

This documentary was produced in 1998. The inspiration was the book ‘For God, Country, and Coca-Cola: The Definitive History of the Great American Soft Drink and the Company That Makes It’ by Mark Pendergrast.

            The film has several themes from the book it explores, from the beginnings of Coca-Cola when it was invented by a Civil War Veteran to The Cola War with Pepsi. It is a fast paced, serious and at times funny look at the soft drink we all know.

Shot in the US, Canada, Russia, England, France, Mexico, Papua New Guinea, The Sahara Desert and China, it has very good information with some wonderful photography. The film is divided into three parts: Part I: The Big Sell Part II: Cola War and Peace Part III: Coca-Colonization

            The film won a few awards back in 1999. It has been a hard to find DVD, but it pops up on the internet for sale every so often. (Beware of the $149.00 copy listed on the internet, you can find it much cheaper on Amazon and ebay for around $15.00.) The DVD is about 150 minutes long.  I don’t know how many copies are currently available, so I would order sooner instead of later.

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